| Why do
you like the TBhost.com web hosting affiliate program? |
I enjoy promoting TBHost.com. The company has
a well designed web site that sells, so there is a better than usual
chance of getting the sale from visitors who click through from my
site.
Also, the people working there are
dedicated to their customers AND their affiliates equally, so I feel I
can work with TBHost with long term confidence, unlike other web
hosting companies who suddenly change their affiliate program rules or
just disappear without paying commissions owed. |
| What
methods do you use to build your search engine traffic?
|
Getting web site visitors, especially
targeted visitors, is an eternal preoccupation for all webmasters. And
getting them at a reasonable price is an increasing challenge.
After many mistakes I've found the most rewarding strategy is to go
for what I call "MiniMax". What's MiniMax? Simply put, it's a way of
getting the maximum revenue for the minimum cost and effort. My budget
is limited and so is my time, so I concentrate on the biggest search
engine of all - Google, which today accounts for well over 60% of all
web searches. Get your site indexed in Google and it's automatically
indexed in Yahoo!, AOL, and many other search engines with no extra
effort! Plus, it's the last important search engine which allows you
to submit for free.
To
get well ranked in Google I concentrate on 3 things:
1. Content.
I try to have as much good, original
textual content as possible, each page focusing on one or two selected
keywords or key-phrases. Good places to find suitable keywords are
Overture and
WordTracker.
2. Internal linking.
Internal links are the way the pages of a
web site are linked together. Even if a site of mine has only one
page, I add other pages called, say, "About Us", "Contact Us",
"Links", "Site map", etc. with suitable content, and I make sure each
page links back to my home page as well as linking to each other. That
way each page benefits with inward links. And inward links are one of
the things Google loves. Google provides a lot of
useful free advice to webmasters which is well worth studying and
following.
3. Inward links.
Inward links are the links from other web
sites which increase your site's link popularity, an increasingly
important factor now used by nearly all search engines in the ranking
process. I concentrate on text links only. That's because banners are
graphics which Google really doesn't understand. Plus banners on a
page slows down the loading speed in the visitor's browser, tempting
him to click away. I don't use any automated linking programs like
linkstoyou.com. Google hates these link farms and has been known to
ban sites that link to them.
Instead I work on getting link partners
manually, one by one. Yes, it's time consuming, but the nice part is
you don't actually need a huge number of links to substantially
improve link popularity. So I concentrate on exchanging links with a
relatively small number of sites that have related content and which
have high Google PageRank values of 5 or more. What is
Google
PageRank? Well, it's Google's way of ranking the importance of any
web page and you can see it for yourself when you have the free
Google Toolbar
installed in your browser.
Finding link partners which have high
Google PageRank is very time consuming so I use a time-saving online
tool called
Desktop Spider. With this easy-to-use software you just enter a
website url or a keyword. Then Desktop Spider queries the search
engines and finds out which sites link to the site you entered or
which match your keyword. Then the Spider queries again to find out
how many inward links each site has and returns the results in order
from most links to fewest. Done in seconds. The sites with the most
inward links are the ones I contact for valuable reciprocal links to
improve my site's link popularity and search engine rankings.
|